Total CE Credit Hours: 1.5
Course Info URL: https://www.ce-credit.com/courses/102116
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About the Course:
Raising awareness, gaining local market visibility or establishing new partnerships can seem like a daunting task that yields no real return on investment. It’s a known fact that many challenges small nonprofit organizations repeatedly face when it comes to achieving their marketing goals includes lack of funding, limited staffing and support resources, along with direct access to the right expertise to drive plan development and execution.
This webinar will explain how you can be a part of a unified movement to increase awareness about the needs of grieving children and raise the public profile of grief and bereavement centers across the country. You can gain your community’s trust and attention when addressing such a sensitive subject. This presentation will take a deep dive into ways to identify the right grassroots marketing tactics that will help you build a customizable marketing plan to support your organizational goals.
Grassroots marketing is community focused and is all about building strategic relationships with key constituents. It starts from the ground up and is targeted towards specific groups or prospects in an effort to build your brand, communicate your message and establish co-op partnerships. It is the most versatile and inexpensive approach to marketing because you can implement a strategy that is unique to the mission and vision of your organization. It’s the most effective way to help you build a foot print in your community and initiate the conversation about childhood bereavement.
This course is based on the recorded webinar, Grassroots Marketing: The Power of Community Involvement created by A’Lisha Williams in 0.
National Alliance for Grieving Children
Course Material Author
This course is recommended for health care professionals, especially psychologists, counselors and social workers who seek knowledge about marketing tactics as it relates to raising awareness for the needs of grieving children. It is appropriate for all levels of participants’ knowledge.
Describe Grassroots Marketing and discuss how it can help achieve organizational goals
Identify your organization’s strengths and pursue the right method of implementation to raise awareness and local market visibility
Identify the right community partner and establish co-op partnerships
Discuss best practices for building a marketing plan and how to identify resources to support it
American Academy of Health Care Providers in the Addictive Disorders (AAHCPAD)
1.5 credit hour
American Psychological Association (APA)
1.5 credit hour
CE Learning Systems is approved by the American Psychological Association to sponsor continuing education for psychologists. CE Learning Systems maintains responsibility for this program and its content.
Commission on Dietetic Registration (CDR)
1.5 ce credit hour
NAADAC, the Association for Addiction Professionals (NAADAC)
1.5 credit hour
National Association of School Psychologists (NASP)
1.5 credit hour
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